Wristwatches Now Mandatory as of Age 6 in Bienne Schools

April 1, 2022

An unprecedented measure is set to take place as of the beginning of the next school year in Bienne: starting Monday, August 15 2022, all children of age 6 and above will be required to wear a wristwatch when attending school

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A Special Day Watching the MoonSwatch Take Off from Bienne

March 27, 2022

Both the OMEGA Speedmaster Professional Moonwatch and Swatch have made history in their own right over the past decades. Yesterday, in arguably the most anticipated and crowd-moving launch the watch industry has ever know, they did it together

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The Almost Secret Original Omega Site in Bienne

March 23, 2022

When one thinks Bienne and OMEGA, images of the large facilities by the Suze river come to mind. Combining historical buildings and recent additions by the famous Japanese architect Shigeru Ban, they are among the most notorious and beautiful

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In Bienne, an Independent Watchmaker Opens his Ateliers, and his Soul

March 20, 2022

Time seems to slow down with each step from the city traffic on Bienne’s rue de Boujean to the majestic Villa Renfer. Facing the Suze

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Bulova Accutron, the Other “Made in Bienne” Invention in Space

March 13, 2022

All watch aficionados know of the Accutron, a revolutionary movement introduced to the public by New York's Bulova Watch Company in 1960. The charming hum of its tuning fork came with unprecedented precision for a commercially available wristwatch

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Interview: Raynald Aeschlimann, President & CEO of Omega

March 7, 2022

On a sunny Friday morning in February, Raynald Aeschlimann, the President and CEO of Omega, opened his office to Made in Bienne. After a few moments on the terrace, where he gave an improvised masterclass on the watchmaking sites

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A Conversation with Hamilton CEO Vivian Stauffer

February 8, 2022

For the third episode of the “Bienne Makers”series, we have the privilege of being hosted at the headquarters of Hamilton International by Vivian Stauffer, the company’s CEO. He first joined the Swatch Group in 2002, working on the Olympic Games

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Checking in on the Massive Expansion of Rolex’s Movement Production Site

February 6, 2022

To anyone who follows the world of watch collecting, it's no secret that Rolex supply is nowhere close to meeting the ever-increasing global demand for its watches. Will a drastic expansion of its Bienne facility, hosting over 3,000 employees, and where

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Understanding Shigeru Ban’s Swatch & Omega Headquarters with Philip Jodidio

January 17, 2022

For the second episode of the “Bienne Makers” series, we'll be spending some time on the fascinating bridge between architecture and watchmaking with the globally renowned architecture author Philip Jodidio

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Talking Bienne, Watches & More with Robert-Jan Broer

December 13, 2021

"Bienne Makers” is a new series of interviews with those who contribute to the town’s unique position in the world of watchmaking. To kick it off, a very special guest: Robert-Jan Broer, founder of leading online watch magazine Fratello Watches

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